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Sponsorships when you have a day job in security
Most security creators are practitioners first, and the day job is exactly what makes them worth sponsoring. It is also…
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Who is accountable when a sponsored security claim is wrong
A sponsored post makes a specific claim about what a product blocks, and the claim turns out to be wrong.…
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The ethics of sponsored vulnerability content
Vulnerability research earns trust because it appears to answer to no one, which is exactly what a sponsorship can compromise.…
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Disclosure beyond the FTC: what EU and UK rules mean for security creators
The FTC is only one regulator, and your security audience is global. A plain guide to UK ASA expectations, EU…
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Disclosure done right: an #ad guide for security creators and brands
A plain-language #ad disclosure guide for security creators and brands: what the FTC expects, how to disclose in every format,…